---
title: "Michelle Connolly | Digital Strategy & AI Consultant"
description: "Michelle Connolly is a digital strategy and AI consultant helping businesses build strategies that work. Straight-talking, practical, and grounded in real delivery experience."
keywords: "digital strategy consultant, AI consultant UK, digital transformation consultant, digital skills consultant, business digital strategy"
url: "https://michelleconnolly.co.uk/"
language: "en"
---

Digital Strategy AI Consultancy Digital Skills

# Digital strategy that actually works, for businesses that mean it.

I help businesses build bold digital strategies, adopt AI with confidence, and develop the digital skills their teams need to deliver real change.

[Explore My Services ](/services/digital-strategy) Let's Talk Strategy

Who I Work With

## Businesses ready to take digital seriously.

Growing Businesses

SMEs and scaling companies who need a digital strategy that matches their ambition.

Education Businesses

Publishers, training providers and education service companies building digital reach and revenue.

Non-Profits & Charities

Purpose-driven organisations who need to grow their digital presence and impact.

Schools & Trusts

Education organisations needing digital strategy and AI guidance grounded in sector expertise.

### A background that changes how I work

15+ years teaching shapes how I communicate complex ideas, manage change and develop people's capability, skills that are just as valuable in business as they are in a classroom.

### Digital credibility, built from scratch

10 years co-founding and running ProfileTree, a digital agency, means I've delivered real strategy, real content and real results, not just theorised about them from a slide deck.

### Proven at scale

Co-founding LearningMole, an educational platform and YouTube channel with over 275,000 subscribers, means I understand how to build digital audiences and grow content operations at scale.

What I Do

## Three Ways I Can Help

Strategic, hands-on support, from big-picture direction to practical delivery.

Lead Service

### Digital Strategy

From vision and roadmapping to governance, procurement and delivery. I help businesses move from digital intent to digital impact.

  * Digital vision & roadmapping
  * Maturity assessments
  * Technology procurement
  * Governance & delivery

[Find out more ](/services/digital-strategy)

### AI Consultancy

Practical, ethical AI strategy, from policy development and tool selection to building a culture where AI genuinely helps your team work better.

  * AI policy & governance
  * Staff capability building
  * Tool evaluation
  * Ethical AI frameworks

[Find out more ](/services/ai-consultancy)

### Digital Skills

Helping businesses build genuine digital capability in their teams, practical programmes that change how people work, not just what tools they know about.

  * Digital capability programmes
  * Content & online presence
  * Team digital audits
  * Change management

[Find out more ](/services/education-consultancy)

How I Work

## Straight-talking strategy. No jargon, no fluff.

I work with a small number of clients at a time, which means you get genuine attention, not a junior account manager and a recycled deck. I listen before I advise. I ask the uncomfortable questions. And I tell you what I actually think.

Every engagement starts with understanding your context properly: your goals, your constraints, your culture, your people. The strategy comes from that, not from a template.

I work with clients across the UK and remotely, with organisations of all sizes, from growing SMEs to larger established businesses.

Start a conversation 

Listen first

Every engagement starts with understanding, not prescribing.

Honest advice

I tell you what I actually think, not what will sell the next project.

People-centred

Digital strategy that works for the humans who have to deliver it.

Built to last

Strategy that can adapt, not a document filed and forgotten.

About Me

## Michelle Connolly

I'm a digital strategy and AI consultant who helps businesses cut through complexity and build strategies that genuinely work, not just look good on paper.

My background is unusual: over 15 years as a primary school teacher, then a decade co-founding and running ProfileTree, a digital agency, then co-founding LearningMole and Educational Voice. That combination gives me a rare set of skills. I understand how organisations change, how people actually learn, and how to build digital operations that deliver real results.

Digital Strategy AI Consultancy Digital Skills Content Strategy Change Management Online Presence Digital Transformation

15+

Years in Education

A teaching background that makes me better at helping organisations change, because I know how people actually learn.

10

Years Running a Digital Agency

Co-founded ProfileTree, delivering digital strategy, content and campaigns for real clients with real goals.

6

Years Building at Scale

Co-founded LearningMole and Educational Voice, building an educational platform and YouTube channel with over 275,000 subscribers and an animation studio with global reach.

From the Blog

## Recent Insights

[View all posts ](/blog)

[ AI Consultancy How to Write Effective AI Prompts for Business Use The difference between disappointing and genuinely useful AI output usually comes down to the quality of the prompt. A practical guide for everyday business tasks. Read post  ](/blog/how-to-write-effective-ai-prompts) [ Digital Strategy Why Digital Transformation Programmes Stall in Year Two Most digital programmes start with real energy and early wins. Here's why momentum stalls around the twelve-month mark, and what to do about it. Read post  ](/blog/why-digital-transformation-stalls) [ Digital Skills How to Run a Digital Skills Gap Analysis in Your Organisation Investing in digital training before understanding where the actual gaps are is one of the most common and costly mistakes in digital capability development. Read post  ](/blog/how-to-run-a-digital-skills-gap-analysis)

[View all posts ](/blog)

Get In Touch

## Ready to Build Something?

Tell me about your business and what you're trying to achieve. I'd love to hear from you.

Send Message